To help businesses, Displaysense has launched a new campaign, sourced new products and developed a new customer retention guide. With consumer confidence slowly recovering,Displaysense feels companies must start to target their existing customer audience in an effort to prevent them from defecting to rival brands.

Displaysense, a shop fittings and display cabinet supplier in Hertfordshire, has been busy trying to source new and professional display products that will help retailers create a unique in-store presence to not only encourage new customers, but also entice back existing customers.

With the new products in place, Displaysense has created a campaign titled “Driving Business Forward” and kick-started it with a useful top ten list of customer retention tactics. Displaysense plans to send out the guide with customer orders. Existing customers will also be directed to the website via e-mail to download the guide. Businesses will be encouraged to promote the guide on their website for every manager, store owner and company employee to see.

(more…)